MELVILLE, N.Y., September 20, 2018 – It’s a common saying that good things come in small
packages and today, Canon U.S.A., Inc., a leader in digital imaging solutions, demonstrates
this with the introduction of the new PowerShot SX70 HS compact digital camera. Featuring a 65x Optical Zoom Lens
(equivalent to 211-1365mm1), 20.3 Megapixel2 CMOS
imaging sensor and 4K video capabilities, the PowerShot SX70 HS camera is an
ideal fit for anyone who wants powerful optical performance in a compact
package. With a minimum focusing distance of 0cm3 and a zoom up to
2730mm1 (with ZoomPlus), the PowerShot SX70 HS allows users to
create beautiful close-ups and stunning wide shots without changing lenses.
“In this day and age, cameras are becoming smaller
while the desired list of features continues to grow,” said Kazuto
Ogawa, president and chief operating officer, Canon U.S.A., Inc. “Canon
continues to be committed to incorporating the latest features in our compact
cameras and the new PowerShot SX70 HS is our very latest version, providing the
dynamic combination of a compact body, powerful zoom and robust features that
photo and video enthusiasts alike will love.”
The PowerShot SX70 HS features a 0.39-inch,
approximately 2.36-million dot, high-definition OLED Electronic Viewfinder
(EVF) for clear, crisp representation of what the lens is seeing. This camera
also features 4K video shooting and frame grabbing,4 and is the
first Canon point-and-shoot camera compatible with the latest RAW format (.CR3).
With the addition of a new eye sensor, the camera automatically switches to the
EVF display simply by bringing the camera up to the eye. Additionally, the
inclusion of built-in Wi-Fi®5 and Bluetooth®6 technology offers
quick and easy sharing, making the switch from smartphone photography to the
PowerShot SX70 HS camera simple and fun.
The DIGIC 8 processor enables the PowerShot SX70 HS
camera to achieve five stops of IS with dual-sensing image stabilization (IS).
Even during handheld shooting, IS allows users to take pictures with minimal
worry about camera shake. The camera also features high-speed continuous
shooting at up to 10 fps. A Zoom Framing Assist button on the side of the lens
barrel enables quick adjustments of the view angle, which is especially useful
during telephoto shooting. With a large grip for comfortable, stable shooting
and an EOS-like user interface, the PowerShot SX70 HS will make it easy for
artistic vision to come to life in the hands of photographers at any level.
Availability and Pricing
The PowerShot SX70 HS will be
available for purchase in November 2018 for an estimated retail price of $549.997.
To learn more information about Canon U.S.A products, visit usa.canon.com/.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2017† and is one of Fortune Magazine's World's Most Admired Companies in 2018. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.
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1 In 35mm format.
2 Image processing may cause a decrease in the
number of pixels.
3 From the end of the lens, wide-angle only.
4 Frame grabbed images on the camera cannot be
trimmed. Other than 4K movies, frame grabbing of Full HD or HD movies is not
possible.
5 Compatible with
iOS® versions 8.4/9.3/10.2, Android™ smartphone and tablet versions
4.1/4.2/4.3/4.4/5.0/5.1/6.0/7.0/7.1. Data charges may apply with the download
of the free Canon Camera Connect app. This app helps enable you to upload
images to social media services. Please note that image files may contain
personally identifiable information that may implicate privacy laws. Canon
disclaims and has no responsibility for your use of such images. Canon does not
obtain, collect or use such images or any information included in such images
through this app.
6
Compatible with select smartphone and tablet devices
(Android™ version 5.0 or later and the following iOS® devices: iPhone 4s or
later, iPad 3rd gen. or later, iPod Touch 5th gen. or later) equipped with
Bluetooth® version 4.0 or later and the Camera Connect App Ver. 2.0.30. This
application is not guaranteed to operate on all listed devices, even if minimum
requirements are met.
7Availability,
prices and specifications subject to change without notice. Actual prices are
set be individual dealers and may vary.
† Based on weekly
patent counts issued by United States Patent and Trademark Office.